When someone is beginning their journey into the blogging world, they’re usually super eager and excited about what’s to come… Until they get to the task of picking their perfect, profitable blog niche.
While some may know exactly what they want to write about, others will freeze, doubt themselves and ruminate over whether or not their ideas will work for so long that they never even start their blog!
I’ve been through this. I know exactly how this feels, and many other bloggers and aspiring bloggers do too.
But here’s the truth… Picking a profitable blog niche is EASY!
There are tons of blogs out there in all different niches that are earning full-time incomes.
To help give you some inspiration, I’ve put together a list of 10 blogs that are earning hefty incomes in completely different niches, as well as some foolproof tips to help you pick your own profitable blog niche.
Here are 10 different blogs that are killing it in their niches!
1. PinchOfYum | Niche: FOOD
PinchOfYum earns $75,000+ per month!
What started off as a hobby food blog eventually became a thriving business. Lindsay, creator of PinchOfYum and former 4th grade teacher, now runs the blog with the help of a team. PinchOfYum started posting income reports back in 2011. They continued for six years until they posted their final report in February of 2017. Although they no longer share their income and traffic info, I suspect that they’re still doing very well, if not much better than before!
Niche: Food/Recipes
Income: ~$75,000+ per month (source)
How They Make Money: Advertising, Sponsored Posts, Affiliate Marketing, eBooks
(P.S… I LOVE PinchOfYum’s Chocolate Chip Cookie recipe… I use it all the time!)
2. JustAGirlAndHerBlog | Niche: DECORATING/ORGANIZING
JustAGirlAndHerBlog earns $40,000+ per month!
Abby started JustAGirlAndHerBlog as a creative outlet in January of 2013. Abby and Donnie, her husband, now work on the blog full-time. The blog features posts mainly about decor and organization, as well as blogging tips and lifestyle. JustAGirlAndHerBlog shared monthly income reports from February of 2014 to December of 2016, until ultimately deciding to stop.
Niche: Decorating/organizing, blogging
Income: $40,000+ per month (source)
How They Make Money: Digital Product Sales, Courses, Affiliate Marketing, Sponsored Posts
3. SucculentsAndSunshine | Niche: SUCCULENTS
SucculentsAndSunshine earns $16,000+ per month!
SucculentsAndSunshine is a blog that teaches people how to grow and care for succulents, as well as succulent projects and DIYs. Cassidy Tuttle, the creator of SucculentsAndSunshine, did an interview with Income School where she talked about her blog and the success they’ve had.
Niche: Succulents
Income: $16,000+ per month (source)
How They Make Money: Courses, eBooks, Advertising, Affiliate Marketing
4. Avocadu | Niche: YOGA/WEIGHT LOSS/HEALTH
Avocadu earns $20,000+ per month!
Avocadu is a yoga, weight loss and wellness website started by two health and fitness lovers named Lauren and Alex. They blog about various health-related topics and sell a few of their own products: a yoga eBook, a weight loss challenge even their own probiotic! Lauren and Alex share the behind-the-scenes business side of Avocadu on their other blog, CreateAndGo.
Niche: Yoga, weight loss, health
Income: $20,000+ per month (Source)
How They Make Money: Physical Product Sales, eBook Sales, Affiliate Marketing
5. ItsALovelyLife | Niche: FAMILY TRAVEL
ItsALovelyLife earns $150,000-$300,000+ per month!
ItsALovelyLife is a travel blog focused around family-friendly traveling started by the Reese family. They travel 150+ days a year while documenting it on their blog as well as sharing tips on how start an online business. ItsALovelyLife has been making 6 figures per month consistently since November 2017!
Niche: Family travel
Income: $150,000-$300,000+ per month (source)
How They Make Money: Sponsored Posts, Affiliate Marketing, Courses
6. MakingSenseOfCents | Niche: PERSONAL FINANCE
MakingSenseOfCents earns $100,000+ per month!
MakingSenseOfCents is a personal finance blog owned by Michelle Schroeder-Gardner. Michelle launched her blog when she was $38,000 in debt to help improve her finances and keep track of her progress. Now, she makes $100,000+ per month from her blog!
Niche: Personal Finance
Income: $100,000+ per month (source)
How They Make Money: Affiliate Marketing, Courses, Sponsored Posts, Advertising
7. ImprovePhotography | Niche: PHOTOGRAPHY
ImprovePhotography has earned millions of dollars since it was created!
ImprovePhotography is a photography blog owned by Jim Harmer. He started his blog back when he was working a regular job and going to law school. Eventually, Jim created a photography basics course that sold out the same day it was released on his blog!
Niche: Photography
Income: Millions of dollars since it’s start (source)
How They Make Money: Courses, Affiliate Marketing, Membership Subscription, Advertising, iOS App
8. MyWifeQuitHerJob | Niche: ECOMMERCE
MyWifeQuitHerJob earns $80,000+ per month!
MyWifeQuitHerJob is a blog about eCommerce owned by Steve and Jennifer Chou. It was started after the owners created an online store that replaced their 100k/year income. On their blog, they teach people how to start their own online store, make money online and become entrepreneurs.
Niche: eCommerce
Income: $80,000+ per month (source)
How They Make Money: Courses, Advertising, Sponsorships/Sponsored Posts, Affiliate Marketing
9. ProBlogger | Niche: BLOGGING
ProBlogger earns $40,000+ per month!
ProBlogger is a blog about blogging owned by Darren Rowse. Darren has been a full-time blogger since 2004! On ProBlogger, he teaches people everything from how to start a blog, writing blog content, getting traffic, making money from blogging and more.
Niche: Blogging
Income: $40,000+ per month (source)
How They Make Money: Advertising, eBooks, Courses, Sponsored Posts, Affiliate Marketing
10. ABeautifulMess | Niche: MIXED VARIETY
ABeautifulMess earns $125,000+ per month!
ABeautifulMess is owned by sisters Elsie Larson and Emma Chapman. They blog about various topics such as crafts, home decor projects, beauty, recipes, advice and more. ABeautifulMess has grown from a blog to a full-blown business making over 1.5 million dollars a year!
Niche: Mixed (Crafts, Home Decor, Beauty, Blogging, Fashion, Lifestyle, Etc…)
Income: ~$125,000+ per month (source)
How They Make Money: Sponsored Posts, Advertising, App, Courses, Affiliate Marketing, Physical Product Sales
Wait… bloggers can really make that much money?!
Yup. The proof is here!
As you can see from the list, these bloggers are making anywhere from $16,000 all the way to $300,000+ PER MONTH!
So, what can we learn from their success? Here are a few key takeaways..
1. They diversify their income streams
Each blog is monetized in multiple ways. Here are the monetization strategies that most of the blogs are using:
- Affiliate marketing
- Sponsored posts
- Advertising
- Their own physical product sales
- Their own digital product sales (eBooks, courses, etc.)
… And more!
RELATED: Check out my blog post on how to monetize a blog!
2. Each blog has their own product(s) up for sale
Having your own product to sell is great because you get the entire cut from the sale, unlike in affiliate marketing where you’d only receive commissions. Each blog is selling at least one product whether it’s a digital download, an eBook, a course, a physical product, etc.
Selling your own product is certainly not necessary when you’re a beginner, but it’s a good thing to consider trying as time goes on.
3. Each blog gives value to their readers
This is a very important, if not the MOST important, step in creating a successful, profitable blog in any niche!
Each blog in this list helps their readers in some way: They teach, write valuable content, give advice, post useful guides/tutorials and more. They write for the reader.
A blog that screams “me! me! me!” probably won’t become very lucrative.
Don’t get me wrong, it’s fine if you want to make a blog all about yourself. It’s your blog after all. You get to choose what you write about! BUT the honest truth is that a blog that’s all about yourself has a lower chance of becoming as successful as the ones on this list.
3 Foolproof tips for picking a profitable blog niche:
1. Pick a niche where you can help your readers.
What do all 10 of the blogs I listed have in common? They help their readers.
They teach, they guide, they provide useful information.
People read blog posts because they’re looking for information that will serve them. Keep this in mind when choosing your niche.
If you can HELP people with the content you share on your blog… You’ll be golden!
2. Pick an evergreen niche.
An evergreen niche is one whose content doesn’t go out of fashion. Some examples of evergreen niches are fitness, food recipes and personal finance. People are always looking for information on these topics, and the time of year has little effect on how popular the topics are.
Some examples of non-evergreen, seasonal niches are Christmas decor, Halloween costumes or school. People typically only search for these topics during certain months of the year.
Though you absolutely can succeed with a seasonal niche, I would highly recommend picking an evergreen niche so your income and traffic are consistent year round.
3. Pick a niche that other bloggers are succeeding in.
As strange as it may sound, competition is a good sign when picking a niche.
Why? Because if other bloggers are already succeeding in your chosen niche, then you’ll be certain that you have a chance of succeeding as well!
Picking a niche that you know other people are doing well in will put a lot of your doubts at ease, so don’t steer away from a niche just because there are other bloggers doing it already.